Lead Conversion Leak Calculator
Discover where your funnel is leaking leads—and dollars.
Use this free tool to quantify exactly how much revenue you’re losing and pinpoint where to fix it.
Lead Conversion Leak Calculator
Find the weak spots in your funnel and the dollars you’re leaving on the table — then see exactly what to fix.
Tips: Services sites often target 2–5% visitor→lead and ~20–35% lead→customer. Edit benchmarks above to match your niche.
Why Use the Lead Conversion Leak Calculator?
Every visitor, lead, and sale represents opportunity—and often, unnoticed revenue slipping through the cracks. This calculator helps you:
Identify where conversions are dropping off
Estimate lost revenue from funnel inefficiencies
Set benchmark goals for visitor-to-lead and lead-to-customer ratios
Take actionable steps toward improving your funnel
Whether your traffic is high but leads low—or leads are there but sales aren’t—this tool turns guesswork into clarity.
How It Works
✅ Understand marketing performance at a glance
✅ Justify spend across campaigns, tools, or services
✅ Compare ROI across channels (email, paid ads, SEO, etc.)
✅ Identify areas where spend is not generating return
✅ Support reporting and decision-making for stakeholders
Whether you're a small business owner, marketing director, or freelancer managing campaigns, calculating ROI helps you allocate your budget more effectively.
Enter your total marketing spend
Enter your total revenue generated from those efforts
The tool calculates your ROI percentage instantly
Formula used:
Marketing ROI (%) = (Revenue - Marketing Cost) / Marketing Cost × 100
When To Use This Tool
If traffic isn’t converting into leads
If leads aren’t becoming customers consistently
During funnel audits to find hidden gaps
When prepping for growth—make sure your foundation is leak-free before scaling
Empowering businesses with innovative solutions, we are committed to providing seamless support and fostering growth. Connect with us for a brighter, smarter future!
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